About Us

Our vision started one night while eating potato chips on the couch doing what every other millennial was doing: Watching Netflix. I have always had a passion for the outdoors, traveling and giving back. This is how Sprucefirjuniper was born. With my deep connection to the outdoors I wanted to show you that its not just about a shirt or a sticker, its about where you travel with it.

Founded in 2019 our growing online community has proven that nature is really where its at. Our mission is to continue creating fun, awesome, outdoor apparel and other items that will suit all your adventuring needs. Everything you buy from us a percentage is donated back to protecting our beautiful national parks.

Outdoorsy inspired brand for the Simple Soul.